Who is the W3 woman?

custom suit makers exclusively for women in Dubai?

Even though suits have traditionally been a wardrobe staple for men, it’s actually women who look best in a suit, if we do say so ourselves.

The inception of the W3 line came when we realised that our suit customisations fit the female form like a glove. The thing is, men as compared to women, have more of a ‘one-size-fits-all’ measure whereas women’s bodies are far more nuanced, individual and varied.

“It is not eclipsed by the male-driven lines”

Ask any woman what her main gripe is with suits and she’ll list a litany of issues like: “Too baggy around the armpit; too long on the pants; the shoulders are too boxy; it’s too tight across the chest; the seams don’t sit right.”

Because women have complex bodies (and we mean that in the most empowering way) and we wanted to honour that diversity by having a line dedicated exclusively to the beauty of the female form. Not to mention, the creative license we have to develop suits for woman who knows no bounds, which as you can imagine, makes our job so much more sundry and fun.

But, look around you. Can you cite any custom suit makers exclusively for women in Dubai? We think not. Now, we have successfully filled that gap. But don’t think we are treating it as a subsidiary line. It is not eclipsed by the male-driven lines we have. It is a primary line in its own right, accommodating a wide target audience. Women in the region are united by the universality of our suits. From modesty to playfulness, our suits tick all the boxes across cultural codes and ideologies.

So, who is the W3 woman? She is a strong and powerful individual who knows exactly what she wants – including the clothes she wants to represent her sense of self. She doesn’t conform to convention and she marches to the beat of her own drum. She lives in a suit from desk to dinner, owning every room she walks into.

The movers and shakers in the Gulf rely on the confidence-boosting quality a suit can give. We believe every woman can be her best self in a W3 suit – we’re here to make magic happen.

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